Please, Don't Trust Me

Discover the truth behind the much-derided world of estate agency in this no-holds-barred account. From gazumping and sealed bids to Dutch auctions and life-affirming philosophy, this brutally honest book delves into all aspects of the housing market that have never been available to the general public.

Written by a local author who may have sold your house or sold one to you, this book sheds light on the mysteries of estate agency and the rationale behind its practices. Is estate agency really just money for old rope? What links it to the dropping of the atomic bomb? What phrase from 1928 is still causing angst in the house buying process?

With fascinating insights into the history of estate agents and even a discussion of the role of the Bible in the industry, this book explores the tall stories and interesting views that make up this complex world. Whether you’re a seasoned property buyer or just curious about the industry, prepare to be stultified and enlightened by this intriguing read.

As any self-respecting estate agent would say, an internal inspection is highly recommended. So read on and discover the secrets of estate agency that have never been revealed before.

Universal Guide to Negotiation

This book is written with a view to helping individuals, whether in business or not, to negotiate effectively with all the tools of the trade. It will fully equip you with all the techniques, ploys and methods of getting the best out of all situations. And that extends far beyond business practices into many spheres of life. It will be of particular help to experienced businessmen and women engaged in negotiation on a day-to-day basis, but equally represent a veritable arsenal for the budding business person to best equip themselves for success as their careers progress. If you want to confirm whether or not you are getting the best out of business then this book is the ideal place of reference by which to judge your own performance. And for those who do not fully recognise or employ solid negotiating practices then you will not have read far into its pages before recognising the work as a sound wake up call. Good negotiating techniques allied to good judgement are the hallmarks for success for all in business and commerce, the private and public sector and elsewhere alike. This book is far more than just another work of an analytical nature, including as it does a great many examples drawn from the author’s vast experience of real-life situations. It contains the serious and the light hearted, and if you want a good entertaining read in a language that you will be familiar with then this is the book for you. The work is a truly exhaustive treatment based on principles which will always remain timeless.

The Quantum Economy

In a world where technology is driving rapid change and connecting us like never before, one thing has remained stagnant: air travel. Since the retirement of the Concorde in 2003, supersonic civilian flights have become a thing of the past. Entrepreneurs and aspiring business leaders must turn to private jet travel to stay ahead of the competition. This book explores the opportunities available to those who act fast, using real-life stories of successful entrepreneurs who have leveraged the speed and convenience of private jets to build their businesses and stay ahead in the quantum economy. Discover how you too can use private jets to connect, compete and succeed in today's fast-paced business world.

Trademark Dilution

The world has changed materially since the foundation of traditional trademark laws, according to which the purpose of a trademark was to serve as a differentiating source indicator, preventing source confusion in the marketplace. Traditionally, trademarks protected the public from likelihood of confusion, assisted in consumer decisions and reduced search costs.The need to award a special scope of protection to famous trademarks from use on non-competing goods was first discussed in Kodak in 1898, holding that the use of the word Kodak for a bicycle company does not mislead consumers but takes unfair advantage of reputation. However, the most significant point in the evolution of dilution, in its early stages, was the case of Odol decided in 1924, which was the first to acknowledge the need to protect the advertising power of trademarks from being diluted, even in the absence of a likelihood of confusion.  This book will provide that dilution is a ‘sui generis’ brand remedy applicable to reputed trademarks in accordance to their aggregated inherent and acquired strength. The book will address the non-harmonised nature of dilution, which reflects a problem in an age of borderless trade and cyber commerce and emphasises the need to answer the question: To what extent should reputed trademarks be protected by dilution beyond the traditional trademark protection from likelihood of confusion?The book includes a proposal for an operative legal framework based on conclusions and distinctions derived from the comparison of dilution, as adopted and interpreted in different areas of the world, comparative case studies and comparison with neighbouring legal rights, such as Tort Law, Unfair Competition, Moral Rights, Equitable Rights, Publicity Rights and Unlawful Enrichment.

Practical Management Skills

The author has been a manager for longer than she has been a mother and a wife. Thankfully, no one carries out an annual review on your performance as a wife or a mother, yet you are constantly evaluated when you are a manager. Therefore, it is crucial to understand and focus on the criteria that make you a successful manager. For her, a successful manager is one who is able to gain respect, build a strong team, retain talent, develop people, manage others and work well within a team of other managers. These goals thus make up the backbone of this book.

The genesis of the book came whilst the author was on a maternity leave, when she found herself searching for a hobby that would draw on her strengths and address something that she was personally invested in. After being a manager for a decade, she realised that her passion lay in teaching others how to become better managers and progress their careers, as much as it did with her own ongoing learning and development as a manager.

Although the author's decade of management experience comes from the financial sector, she strongly believes that her teachings are applicable to all industries. English is her third language and writing a book is a new venture for her; however, she thinks that this actually works to the benefit of the book as she uses simple, jargon-free language that helps any readers to easily grasp the managerial concepts raised. The book therefore makes an easy read, whether it is read from beginning to an end, or dipped into to address specific themes that the reader may want to turn to, depending on which part of their managerial experience they currently need help with.

The author hopes the reader finds the book engaging and interesting as well as educational.

The Blue Mist

The science of human factors is often overlooked, yet it is pivotal in the pursuit of safety. Understanding what makes us tick, our behaviours and how we interact with others, and the ability to visualise potential threats and errors has many advantages. Such as developing better interpersonal and communication skills, which can assist in growing your leadership or team working skills. The ability to see threats and errors can improve safety, reduce costs, and increase productivity.

The Blue Mist is a personal guidebook on human factors; through the author’s experiences and research, the reader can explore and learn the basic human factor concepts. Extensive research in well-known disasters such as the Ladbrook Grove rail disaster, The Costa Concordia Grounding, and the Irish Coast Guard helicopter accident, together with the author’s accounts of incidents and accidents, combine to give an informative and fascinating insight.

The field of human factors developed by the aviation industry is becoming recognised as a critical element in many other sectors. Adopted as a safety element in the shipping, rail, and medical sectors, it has increased safety and reduced accidents. This book assists both novice and experienced human factor advocates and is an excellent tool in exploring the human factor concepts and values.

The Naked Negotiator

Would you like a higher salary? Are you nervous and unsure about how to ask? You’re not alone. Research shows that a third of men and more than half of women are uncomfortable asking for a pay rise. This is no trivial matter. Over the course of a typical career, allowing your employer to consistently pay you below the market rate for your role can deprive you of hundreds of thousands of pounds. It doesn’t have to be this way. Engaging and entertaining, The Naked Negotiator will arm you with knowledge and confidence. In what often feels like an unfair struggle between experienced, knowledgeable managers and apparently powerless employees, you need no longer fear this most daunting of career challenges.

The Pocket Guide to a Sales Career

The Pocket Guide to a Sales Career is written to help anyone who wishes to make a career in sales. Tony Yardley is not a regular author who wishes to promote a small part of his job as his inspiration. He has spent over 50 years in sales and he wishes to pass it on to anyone that is seriously considering taking it up as a career. It is aimed at people leaving school or college or anyone changing careers in mid-life.

This book tries to cover as many aspects of sales as possible including interviews with professionals. Some of these might items might seem basic depending on your experience but please persevere, because a reminder of what you already know can be as good as learning it the first time.

A successful career in sales will give you a skill set that you will be able to transfer to many other businesses, whether you’re employed or self-employed, and will always give you an income even into old age.

Selling is not about getting someone to buy what they do not want. In fact, it is about selling something to someone that improves their business or their life.

Success in any business is to identify a market and supply that market.

Unique - the economic life

Connections in life are necessary to proceed with gaining what you want in life and achieving the best for yourself. Avoiding loneliness and being part of life is the way to stay alive: to maintain conversation and get news from around the world. Negotiation is the only way to achieve what you want in life.